Once I had set up my SendOwl account, I created a sales page for my ebook on my blog. A good sales page should have a few things:
- The name of your ebook
- Catchy headline about the value your ebook provides
- Longer text about the value your ebook provides
- What you’ll learn/get from the ebook
- Frequently asked questions
- Testimonials or reviews of your ebook
Since I did not want to spend a ton of money on launching my ebook, I used these beautiful landing page templates from Bluchic. The sales page template was so easy to use and customize to make a great sales page!
Your sales page should have multiple places to buy your ebook. Don’t just include one call-to-action button, have several all throughout the page.